Case study

Delivering expertise in enterprise and innovation: Bath & Bristol by Design

21 Mar 2017

Bath Spa University is part of a £750,000 research project examining the use of design in businesses and public sector organisations in Bath and Bristol.

The research project, Bristol & Bath by Design, brings together experts from Bath Spa, the University of the West of England (UWE) and the University of Bristol, drawing on expertise in design, creative arts, business and law, and mechanical engineering. They will work together to undertake the first comprehensive analysis of design in the region.

The project was initiated by the Arts and Humanities Research Council (AHRC) and Design Council. The Bath and Bristol area was selected for the study because it is a creative hotspot with strengths in the creative and digital economy. Together they offer a distinct regional focus with a population of 1.1m people. Further, each city has particular specialisms in which design is a vital element, for example architecture, publishing and graphic design in Bath, aerospace and defence design, animation, gaming and media in Bristol.

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